Management Insight
Strategic Oversight & Critical Alerts
Q2 GOAL: 2.4B REV
84% PACING
Operational Risk
China Shipment #42 delayed by 5 days at Dar Port.
Impact: Stock-out of Human Cherish expected by May 12th.
Compliance Alert
BRELA Annual Return filing is 62 days overdue.
Status: Pending Legal Dept action. Penalty accruing.
Performance Gap
Kariakoo route revenue down 14% vs Last Month.
Cause: 3 major wholesale accounts moved to credit hold.
Today's Revenue
18.4M
84%
of target
Total Debtors
14.2M
▲ 8.2%
vs LM
Inventory Value
842M
Whse + Vans
Avg. Drop Size
1.5M
▲ 8%
MTD
Cost per Call
8.4K
Fuel + Driver
Net Margin
18.4%
Stable
China Pipeline
1.24B
In Transit
Presence
43 / 48
89%
Clocked in
Daily Sales Trend — Cash vs. Credit
Last 30 days
Top 5 Debtors by Balance
TZS outstanding
Debt Aging Buckets
Total: TZS 14,200,000
Current: TZS 3,250,000
1–30 days: TZS 3,150,000
31–60 days: TZS 4,500,000
61–90 days: TZS 2,200,000
90+ days: TZS 1,100,000
Sales by Day of Week
Average TZS revenue
Live Operations Map
Real-time field representative tracking
Active
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Field Activity Log
Real-time pulses
Juma Mwangi
Checked-in at Kariakoo Shop
09:42 AM
Amina Hassan
Sale Confirmed: TZS 450,000
09:38 AM
Said Salim
Low stock alert: Human Cherish
09:15 AM
Hashim Munisi
Low stock alert: Human Cherish
08:35 AM
Joseph Mlai
Low stock alert: Human Cherish
08:15 AM
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Mohammed Ally — Sales Manager
Zakia Rashid — HR Manager
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